ANTTI RAUHALA
BUSINESS INNOVATION / APPLIED AI / CREATIVE TECHNOLOGY

Curiosity has consequences.

I turn complex ideas into digital products, experiences and commercial opportunities — combining technology, storytelling and a willingness to question how things are usually done.

Selected work

FIVE PROJECTS / DIFFERENT PROBLEMS
CASE_001 / IDX

Market Intelligence at Scale

AI-assisted research into investor relations websites and technology across 189 listed companies.

RESEARCH / COMMERCIAL INTELLIGENCEView the case study ↗
CASE_002 / IDX

Website Health Check

A customer need turned into a working prototype for scalable website quality assessment.

PROTOTYPE / PILOT PENDINGView the case study ↗
CASE_003 / IDX

Less admin. More selling.

Finding the bottleneck in a sales process and securing support to scope a focused, measurable AI pilot.

PROCESS INNOVATION / PILOT SCOPINGView the case study ↗
CASE_004 / INDEPENDENT STUDIO

Enter Play Field Studios

Building the company behind the stories: an interactive website, AI-assisted development and the funding, legal and IP groundwork.

COMPANY BUILDING / DIGITAL EXPERIENCEView the EPF case study ↗
CASE_005 / ORIGINAL SERIES

Five After

An original animated series around a Helsinki football pitch: one 11-episode season, a completed pilot screenplay, characters and a growing world.

STORYTELLING / WORLD BUILDINGView the Five After case study ↗
METHOD / NOT A MANIFESTO

Notice.
Question.
Experiment.
Build.

My work sits between commercial discovery, technology and creative problem-solving. The tools change. The useful part is recognising an opportunity, testing an idea and making something tangible.

CUSTOMER DISCOVERYAPPLIED AIDIGITAL PRODUCTSSTORYTELLING

Not every experiment succeeds. That is part of the evidence, too.

Notes & experiments

IDEAS / QUESTIONS / OCCASIONAL DETOURS
NOTE_001 / 2026 / ESSAY

The Fish, the Machine and the Water

A Thursday evening conversation about time, artificial intelligence, and what it means to be human.

Read the essay ↗
NOTE_002 / 2026 / ESSAY

The Things We Think We Know

On ancient machines, borrowed memories and the pleasure of being wrong.

Read the essay ↗
ABOUT / THE PERSON, NOT THE MYTH

Still curious.

I'm a Helsinki-based digital communications and business development professional who enjoys turning unfamiliar problems into useful experiments. This is a selection of the work, not a complete CV.